As part of Clarity's ongoing commitment to
supporting and promoting innovative
environmental technologies, we have published Environmental Thinking, our partner e:communication.
Our e:communication is dedicated to raising awareness within the international environmental sector. Environmental Thinking emphasises the role innovation has to play if we are to succeed in tackling the serious challenges facing our environment. Our e:communication has been designed to work alongside existing electronic and print media, and it will be an integral part of our wider Awareness Generation package.
The technical information in Environmental Thinking is exclusively written and illustrated by Clarity’s team of specialist technical authors and creative designers. Our objective is to ensure highly effective, clear and concise communication of information. Technologies or ideas are included by Clarity on their merits, and each is allocated 750 words plus illustrations and contact details within the e-communication.
Our Awareness Generation package also gives Environmental Thinking contributors the following benefits:
+ Development and distribution of an associated 400-word press release, which will be sent to over 200 editors of environmental media outlets for inclusion in their news sections;
+ Pro-active liaison with editors to encourage uptake of information;
+ Regular discussions with editors to secure space for tailored articles based on your technology. These will be exclusively written and illustrated by Clarity’s team of specialist authors, aimed towards a publication’s readership and editorial focus.
Environmental Thinking email alerts and notifications are regularly sent to over 8,000 key personnel as shown in the following graphs: